How Jerry Jones was finally able to undo Jimmy Johnson’s curse and bring the cowboys to the Super Bowl

Jerry Jones has been the owner of the Dallas Cowboys for 33 years. After buying the team for $ 150 million in 1989, Jones’ marketing wizard has turned the Cowboys sport into the most valuable franchise, worth $ 5.7 billion at the time of writing.

Jones owns the Hall of Fame and deserves it because he has been involved in some of the biggest money-making deals in NFL history. Jones was involved in contract negotiations for NFL broadcasting rights, which sparked TV networks in supply wars, including the launch of FOX Sports, which now broadcasts NFC football games. Nowadays, everyone wants a part of it and the competition is fierce.

Jones is also the founder of the project management company Legends, which is responsible for the most famous (and profitable) football stadiums. Ram’s So-Fi Stadium and Raiders Allegiant Stadium are an example, and they signed an agreement in April to work on a new Buffalo Bills Stadium. Make no mistake, Jerry Jones is a marketing genius.

However, as good as he is as owner, his ability as director general also leaves much to be desired. This was not always the case. A taste of early success led Jones to believe that creating a football championship team is easy. After all, he took over the spiral franchise, then led by legendary Tom Landry, and turned them into Super Bowl winners just four seasons later. Let’s say it again. He took over a bad team (starting even 1-15 in his first year of ownership) and for four short years they had the Lombardy Trophy.

Most Cowboys fans are quick to remind people that the addition of Jimmy Johnson, not Jerry Jones, was responsible for this huge turnaround. Johnson, who was a fellow of Jones on their match days in Arkansas, was the hottest coach in the college after setting a 52: 9 five-season record with the Miami Hurricanes, including winning a national championship in 1987.

Johnson completely redesigned the list, contributing to the highly favorable Herschel Walker trade, which gave the Cowboys a wide range of draft options (one of which was future celebrity gray defender Emmitt Smith). The rise of the Cowboys consisted of winning one game (1989), winning seven games (1990), winning 11 games, and winning the play-off (1991), until the Super Bowls (1992 and 1993) were finally won.

The return to the glory of the Cowboys was great, but it was also short-lived because of the 14 words spoken by drunk Jones, who just happened to be heard in the Dallas media.

“There are 500 coaches who could have won the Super Bowl with our team.”

The enmity between Jimmy and Jerry was certainly not one-sided, but what common sense owner would make such a statement after two Super Bowl victories? The quarrel became so heated that it was decided that Jimmy Johnson would no longer be the head coach of the Dallas Cowboys next season.

Jerry replaced Johnson with all his utmost confidence in what he thought was the next best thing to Barry Switzer. The legendary Oklahoma coach just happened to coach both Jones and Johnson during their game days in Arkansas. Like Johnson before him, Switzer had a successful college tutoring summary. In the three seasons of 1985-1987, Oklahoma lost only three games; however, those losses came from Johnson’s Miami team. Switzer’s departure from Oklahoma was also a little less tempting than Johnson’s, as he left Sooners in the midst of controversy. There was just a whole lot of confusion, from illegally paying players to arresting their defender for cocaine.

Despite the confusion he left behind, Switzer had an excellent relationship with Jerry, and the owner of Cowboys knew he could get the control he wanted by hiring a good friend for his head coaching job. With Johnson remaining, the Cowboys continued to succeed in the next two seasons, including another Super Bowl win in 1995, but then went south in a hurry. The Cowboys lost five consecutive losses to end the 1997 season, reaching just 6-10 a year. That’s how Barry Switzer’s era was.

As we all know, the Cowboys have not come close to the success of the early 1990s. The team has not reached the conference championship game since the 1995 season, a painful feeling that is getting stronger with each new year.

Last year, the NFL recognized Johnson for his accomplishments and selected him to Pro Football Hall of Fame. However, his own professional football organization has not yet sent him to the Cowboys honor ring. We all sit here almost 30 years after these two guys hugged each other’s necks, holding trophies together to still suffer Jerry Jones’ most pathetic show of power. Recently, when Jones was asked about putting Jimmy in his ring, he simply said, “I don’t have a timeline.” Unfortunately.

Could this refusal to recognize Jimmy Johnson be a kind of curse? Has Jones’ reluctance to respect the man he once fought for validation in any way caused universal anger to prevent Cowboys from advancing to the playoffs? If you don’t believe in curses, it probably won’t have to hold back that team; however, most agree that Jones’ thirst for power interference in the internal operations of football has hurt the team over the years. Could the key to new success be Jones’ willingness to step away and let the football people do their job?

Putting Jimmy in a ring of honor would simply symbolize that Jerry finally decided to stop working as a child. But for the Cowboys to reach the top again, Jerry needs to take a step forward and just be the owner. Be the owner who lets Will McClay and the company do their job. Be the owner who doesn’t manage your coaches and gives them complete control. And be an owner who doesn’t create a circus-like environment on a daily basis so that their players can focus on what’s really important. Winning. If Jerry Jones can do all these things, this Super Bowl curse has a much better chance of getting rid of it.

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